ROJO
A film by Benjamin Naishtat
Produced by Pucara Cine
Co-production by Viking Film
2018
PRODUCTION LOGOS
Together with director Benjamin Naishtat we aimed to develop a
visual language for ROJO that resonated with the 1970s.
All production logos had a quite contemporary look, so we decided to “de-modernise” them into an older fictional version of the companies identities, so they would properly fit within the visual language of the film.